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Cranberry

Cranberry suppliers and sourcing guide

Cranberry is the fruit of Vaccinium macrocarpon, grown mainly in the US, Canada and Chile. Supplement and food brands buy spray-dried juice powder, whole-fruit powder, and extracts standardized to proanthocyanidins (PACs); food makers also buy juice concentrate, sweetened dried fruit and cold-pressed seed oil. PAC results depend heavily on the assay method, so the method is part of the specification.

See suppliersWhat to ask for on the COA
Also known as
Vaccinium macrocarpon · American cranberry · cranberry juice powder · cranberry PAC extract
Facts checked
November 2026

Forms and grades of cranberry

Suppliers sell different products under the same name. Specify the one you need.

  • Juice powder

    Juice concentrate spray-dried, usually with a carrier, for drink mixes and capsules.

  • Whole-fruit powder

    Dried, milled whole berries including skins and seeds.

  • PAC-standardized extract

    Extract sold on a percentage of proanthocyanidins, usually by the BL-DMAC method.

  • Juice concentrate and dried fruit

    Liquid concentrate by Brix, and sweetened dried cranberries for food use.

  • Seed oil

    Cold-pressed oil from seeds recovered after juicing, used in foods and cosmetics.

What to check on the COA

Compare each result with your own specification when the lot arrives.

PAC assay (BL-DMAC)
Proanthocyanidins by the BL-DMAC method. Other methods give much higher numbers, so compare lots only on the same method.
Identity and adulteration
HPLC anthocyanin and PAC profile; cranberry has A-type PACs, which helps detect blending with grape seed or peanut skin extracts.
Moisture and water activity
Loss on drying or water activity; juice powders are hygroscopic.
Microbiology
Total plate count, yeast and mold, E. coli and Salmonella.
Heavy metals and pesticides
Lead, arsenic, cadmium and mercury by ICP-MS and a multi-residue pesticide screen.

Storage, lots and expiry

Storage and shelf life

Keep powders sealed with desiccant, cool and dry; juice powder takes up moisture and cakes quickly. Store concentrate refrigerated or frozen per supplier spec. Shelf life or retest date comes from the supplier.

Lots and expiry dates

PAC content varies with crop year and process, and carrier level changes per-gram results. Record the PAC method, carrier and supplier lot for each receipt.

Regulatory status

Facts from regulators and standards bodies, each linked to its source.

This is general information, not regulatory advice. Status differs by country and by how the ingredient is used, so check the rules for your product and market.

Cranberry suppliers

Manufacturers and distributors whose own websites say they sell it.

We are checking cranberry suppliers now

Every listing is checked against the supplier’s own website before it goes live, so this list fills in over the coming weeks. The specs and COA checklist above are ready today.

Sell cranberry? Request a listing

Frequently asked questions

What forms of cranberry can brands buy?

Common forms include juice powder, whole-fruit powder, pAC-standardized extract, juice concentrate and dried fruit and seed oil. Ask each supplier for the specification sheet of the exact grade they quote.

What should the COA for cranberry include?

Expect pAC assay (BL-DMAC), identity and adulteration, moisture and water activity, microbiology and heavy metals and pesticides, each with its method, specification and result for that lot.

How should cranberry be stored?

Keep powders sealed with desiccant, cool and dry; juice powder takes up moisture and cakes quickly. Store concentrate refrigerated or frozen per supplier spec. Shelf life or retest date comes from the supplier.

What is the regulatory status of cranberry?

Health Canada's natural health product monograph for cranberry lists the fresh fruit of Vaccinium macrocarpon as the source material, and its dried cranberry juice monograph lists the dried fruit. The EU Novel Food status Catalogue (entry POL-NF-00768) concerns the fruit (berries) of Vaccinium macrocarpon and lists it as not novel in food.

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